SHUSHYBYE on Television

The Original Sleep-Themed World Of Fun And Imagination For Babies, Toddlers And Preschoolers

Watch SHUSHYBYE BABY On BabyFirstTV!

BabyFirstTV (www.babyfirsttv.com) is the television home for Shushybye Baby, the colorful, imaginative and musical daily show for babies and toddlers that is captivating kids and adults around the world!   

A production of The Shushybye Company, Shushybye Baby is designed to encourage children to look forward to bedtime.  Airing multiple times each day as part of Baby First TV’s 'Imagination Lane" programming, Shushybye Baby combines live action “Shushy” costumed characters, bedtime stories narrated by XM KiDS personality Kenny Curtis, the award-winning original Shushybye music and important sleep tips for parents. 

In the U.S., BabyFirstTV is available via DirecTV and Dish Network as well as select Comcast, Time-Warner, Charter and AT&T U-Verse systems.  Internationally, BabyFirstTV is now airing in the UK on BSkyB, in France on CanalSat and on satellite and cable in Mexico and Puerto Rico.  BabyFirst TV has also entered the Middle East and will soon expand its presence in Europe and Asia.

BabyFirstTV is the latest media partner to join the Shushybye brand which has attracted such prominent entertainment companies as Jakks Pacific (toys and plush), St. Martin’s Press (book publisher), Koch Records (music CDs), WGBH (distributor of the award-winning concert DVD “The Shushybye Dream Band Live On Tour); Adorable Kids (sleepwear); XM Satellite Radio (which airs the nightly ‘Shushybye Show On XM KiDS) and Comcast Video On Demand (which offers special Shushybye VOD programming).

Said Sharon Rechter, Executive Vice President Business Development and Marketing for BabyFirstTV: “Colorful and engaging, Shushybye Baby reflects Baby First TV’s commitment to bringing quality, innovative programming to our viewing audience, their parents and caregivers.  We are delighted to join with The Shushybye Company and the brand’s prestigious affiliated companies in making BabyFirstTV the home for Shushybye Baby.”

“Recognizing the unique significance of the nightly bedtime ritual, Shushybye Baby is thoughtfully produced to enhance parent-child interactivity, promote imagination and encourage toddlers to look forward to sleep.  The specially-created Shushybye Baby bedtime stories unveil a world of gentle sleep-themed characters and impart important values such as caring and sharing,” said Edward R.B. McCabe, M.D., Ph.D., professor and the Mattel Executive Endowed Chair of the UCLA Department of Pediatrics, Physician-in-Chief of the Mattel Children's Hospital at UCLA and Chairman of the BabyFirstTV Advisory Board.

Living in such Shushybye villages as Nap Valley, Snore Shore, Yawn Island and Slumber Heights, the Shushies – led by SNOOZLES, DOZIE and ZEEZ – make dreams for children, then place their finished dreams in Shushybye Dream Boxes that are delivered by Conductor McCloud and the Shushybye Train to children as they fall asleep.  Besides creating children’s nightly dreams together with his Shushie friends, SNOOZLES also serves as the Dream Ambassador for the baby and toddler set, sharing with children just how wonderful sleep-time can really be.

The music CD Shushybye & Goodnight won an iParenting Greatest Product of 2006 Award.  The WGBH Boston Video DVD The Shushybye Dream Band Live On Tour is the recipient of the 2005 Family Choice Awards for Best Preschool DVD.

Shushybye is a brand of The Shushybye Company, located on the web at www.shushybye.com.

BabyFirstTV is the only cable and satellite channel in the U.S. dedicated to providing innovative programming designed to inspire baby’s learning in a delightful and engaging way. Supported by leading child development experts, the network is tailored to meet the needs of babies up to three years of age in a safe and inspiring commercial-free learning environment.    BabyFirstTV programming features original new content including “Rainbow Horse,” “Sandman,” and “I Can Sign,” along with important content and tools to help parents better understand the developmental benefits for their baby with each of the programs. BabyFirstTV transforms traditional TV into an educational tool that provides a positive learning environment and an engaging experience for both parents and baby.  Baby First TV is available on Dish Network, DirectTV and select Comcast, Time Warner and Charter cable markets.